PPL and PRS for Music have launched a new video explaining how businesses can obtain a license for the use of music. The video aims to simplify the process and educate businesses about the benefits of using music and how important licensing is as a source of revenue for artists and the wider industry.
Various business owners from across the UK are featured in the video as case studies to discuss how music benefits their businesses. Sadly this doesn’t include someone from Frank’s Factory Carpets maniacally shouting “I Love music, me!”.
PPL Operations Director Christine Geissmar said: “As the government continues to acknowledge our world-leading music industry there is a growing understanding of the value of music within the business community as a driver for an enhanced business environment. We hope that this film can help to promote a further awareness of licensing so that performers and record companies are properly rewarded and can continue to create the music that we all enjoy listening to”.
PPL and PRS have also set up a number of further joint initiatives to assist businesses in acquiring licences needed, including joint presentations at various trade shows and conferences. Find out more here.
The short film, which is of course voiced by Lauren Laverne, can be seen here.
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