The past 3 weeks have seen Generator host a series of enlightening panels with some of the country’s leading industry insiders. The panels have provided vital insights for artists, producers, managers and music businesses on the hot topics of Artist Management, Music Synchronisation and Record Labels.
Kicking things off was ‘The Business of…Artist Management’ where we were joined by Tara Richardson from Q Prime who currently manages Foals, Peace and newly crowned Glastonbury Emerging Talent winner Declan McKenna; Aimmi Dunsmuir who has looked after Twin Atlantic for the last 8 years as well as Eliza and The Bear and Lee Etherington who currently manages Domino’s Richard Dawson.
Amazing Radio’s Tom Cotton was on hand to ringmaster proceedings; asking those all important questions.
Whilst talking about their careers; the panelists shared tales of both their greatest achievements and their lowest points. With a mixture of anecdotes and instructive information, the trio, whose experience of the industry varied considerably and covered all levels, helped attendees grasp what a manager is looking for and what role a manager actually plays in an artists’ career.
Next up was ‘The Business of…Music Synchronisation’ panel which took a revealing look at the world of sync and licensing. Joining us were Amelia Hartley the Head of Music at Endemol who is responsible for the music used on shows like Peaky Blinders, The Fall and Big Brother; Alex Hancock, Music Supervisor on E4 shows Skins and Misfits, and James Warburton who now works as a freelance composer having previously been Music Supervisor on Hollyoaks. Sentric Music’ Simon Pursehouse was also on hand with expert advice and guidance.
The panelists shared their first hand experience of working in sync and informed the audience on how music is selected for TV, film and adverts. Mixing essential information with personal tales, the panel, whose collective experience of music synchronisation covered all angles, helped attendees grasp what a Music Supervisor is looking for and how they can make themselves more appealing.
Last night saw the final instalment in the form of ‘The Business…of Record Labels’ where Nathaniel Cramp (Sonic Cathedral) was joined by Gareth Dobson (Wichita), Jack Clothier (Alcopop! Records) and David O’Hagan (Mercury) to discuss the changes that have taken place in finding new artists, how technological advances have affected the repertoire development of artists and essentially the best way to get the attention of both major and independent labels.
With a wealth of information being shared across all 3 events, here’s a recap of the top 5 golden nuggets from each panel:
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