Driven by people. Defined by purpose

Generator is powered by people - bold thinkers, doers and changemakers who believe in the North and back its creative future. 

On this page, you’ll meet our core team, our board of trustees, and our youth-led Ambassadors Network. Together, we bring vision, lived experience and energy to everything we do.

Our team

Mick Ross

CEO

Alice Fuller

Deputy CEO

Kay Canning

Finance Manger and Executive Assistant

Chyaro Hylton

Programme co-ordinator

Thea Van De Velde

Head of Brand and Marketing

Ste Allen

Sonic Futures Project Manager

Laura Freyaldenhoven

Music Industry Intern

Emily Bowdon

Programme co-ordinator

Adam MacDonald

Senior Programme co-ordinator

Lauren Butler

Brand and Marketing Lead

Camilla Whitfield

Marketing co-ordinator

Our board

David Haley

Chair

Beth Hazon

Non-Executive Director / Safeguarding Lead

Caroline James

Non-Executive Director



Dave Cross

Non-Executive Director

Jennifer Geddes

Non-Executive Director

Kenny Toal 

Non-Executive Director

Laura Partridge

Non-Executive Director


Yaw Owusu

Non-Executive Director

Generator young ambassadors

A collective of 18–25 year olds from across the North East, working with Generator to shape the future of music and creativity in the region.

Our Young Ambassadors bring fresh ideas, real insight, and help steer our work from the inside out.

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Northern music network

Generator is proud to be a founding member of the Northern Music Network - a powerhouse collective of partners working together to champion and strengthen the music sector across the North of England.

The network exists to showcase Northern talent, share best practice, and push for a music industry that’s sustainable, inclusive, and accessible to all.

Want to work with us?

We’re always open to fresh ideas, new energy and people who want to make things happen. Whether you're just starting out or bringing years of experience, if you care about culture, creativity and making real change in the North - we want to hear from you.

Proudly based in the North of England

Newcastle Office: Generator, The Live Theatre, 27 – 29 Broad Chare, Newcastle Upon Tyne, NE1 3DQ

Tees Valley Office: Generator, Unit 12, The BIS, 13-17 Whitby St, Hartlepool TS24 7AD

© Generator 2025 - All rights reserved.