Developing a sustainable music industry in the North East

Develop your music career with us

Whether you're at the very beginning of your career in music or you have already established yourself as an artist or music practitioner, you're in the right place.

We work directly with artists and music professionals from all areas of the industry to give them the skills they need for a successful career in music right here in the North East

Explore Our Music Projects

Annually, our creative development programmes support over 750 music professionals.

Through our programmes and partnerships, we aim to be at the core of the North East music sector and be the beacon for cutting edge music in all genre forms.

If you’re a school leaver exploring the possibility of a career as a live events promoter, or an emerging musician looking to release your first track, we are here for you. Our creative development programmes, including Create: Live, Release Yourself and First Notes, have all been designed with you in mind, so you can get the most value and benefit as possible from your time with us.

Explore our projects below!

Generator's Songwriting Residency was really important in my development. It really confirmed that I want to make music my career, and I spent a week in an environment with such a diverse range of talent and personalities, who I would have never met otherwise.

Songwriting Residency, 2020
Eddie Scott, Musician

Create:Live

Create: Live is our programme training young people from across the North to become the next generation of live music promoters

Create:Live allows our cohort to learn new skills, form peer networks, and access mentoring accumulating in putting on a live show at a venue in the North

Apply for Create Live Here

First Notes

First Notes is our programme for 18-25 year old early career musicians looking to take their first steps into professionalising their original music.

Our artists are be supported through the process of releasing a piece of original music, while developing their performance skills with live music showcases. This includes recording, mixing, and mastering your track working with professional producers

Apply for First Notes here

Generator Live Festival

Generator Live is our huge new music festival – the only in the region to celebrate and exclusively showcase emerging North East talent.

Our festival provides a platform for the best new music talent in the North East both on and off the stage.

Tickets on sale now!

Create:Release

Create:Release is our programme guiding artists through a process of releasing music through the right channels with a promotion strategy, and ensuring that all the correct registrations are in place so you can make money.

Work directly with industry titans Chelsea Woods, Andrew Archer and Mick Paterson as mentors on your campaign, ensuring you gain the most from your release.